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Episode #7: What Does an Early Checklist Look Like for a Product Marketer?

Explore product marketing in startups, founder alignment, PMM checklists, and the "flailing arms period."

Jorge Soto
Co-Founder at AssetMule
Anthony Pierri
Co-Founder & Partner at FletchPMM
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In this episode of The GTM Pack podcast, we interview Anthony Pierri, Partner at Fletch PMM based in Chicago, Illinois.

In this conversation, we dig into:

💡 What product marketing looks like at a smaller company versus larger companies

💡 Is "product marketing" an extension of the founder team?💡 What does an early checklist look like for a product marketer?

💡 What is the "flailing arms period" for a startup?

#productmarketing #pmm #gtm

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