This episode explains how a revenue architect designs and optimizes go-to-market strategies to drive predictable revenue growth.
In this episode of #TheGTMPack podcast, we interview Roee Hartuv, Head of Revenue Architecture Practice at Winning By Design based in Berlin, Germany.
In this conversation, we dig into:
💡 What's a revenue architect?
💡 What is the "spiced" framework and how can you deploy it across the buyer's journey?
💡 Why is focusing on "impact" so key across your GTM motion?
& more!
#gtm #b2b #leadership #marketing #growth #cro #podcast #revenue #chiefrevenueofficer
