PLG's impact on brand building, product accountability for revenue, and the benefits of hybrid PLG/sales-led motions.
In this episode of The GTM Pack podcast, we interview Partho Ghosh, Vice President of Products at Uberall Former VP & General Manager, PLG at SecurityScorecard based in Vancouver, British Columbia, Canada.
In this conversation, we dig into:
💡 The impact that PLG has on brand building
💡 The added accountability that PLG places on product for impacting revenue
💡 How hybrid PLG / sales-led motions can do wonders for your business
#plg #productledgrowth #gtm